Skin should be such a quiet exhibition.
To understand more about the event, we
spoke to Andrew Nahum, the exhibition’s
co-curator.
How did Nahum’s passion for Ferrari
come about? “My own interest is a broad one
in automotive technology and automotive
design,” he says, “Ferrari is a part of that as it
represents virtuoso accomplishments both in
exceptional engineering and extraordinarily
emotive body design.”
Is an event like this marketed solely to
Ferrari enthusiasts, or has there been an
incentive to branch out and to entice new
people? Nahum explains: “The exhibition
is certainly intended to appeal to the broad
audience that is reached by the Design
Museum. It aims to locate automotive design
within the broader history of design in general.
So yes, it is intended to entice new people but
also to speak to automobile enthusiasts and, we
hope, tell them something they did not know
about the history and especially the processes
involved in creating a car like a Ferrari and a
brand like Ferrari.”
ACCessAA.Co.uk
THE VENUE THE DESIGNER THE ANNIVERSARY THE BRAND
The Design
Museum is a
museum in
kensington,
London, and a
registered charity.
It covers product,
industrial, graphic,
fashion and
architectural
design. All funds
generated by
ticket sales aid
the museum in
curating new
events.
Deyan sudjic
succeeded Alice
Rawsthorn as
director of the
Design Museum in
2006. Andrew Nahum is
principal curator
of technology
and engineering
at the science
Museum, London.
He has led
curatorial teams,
including the
team for Inside
the spitfire,
and previously
directed the
creation of the
major synoptic
gallery at the
Museum on
the history of
technology and
science, entitled
Making the
Modern World. 70th Anniversary
Cel