Access All Areas April 2018 | Page 7

Hotel tax to fund events? A hotel levy has been proposed to fund local events, aping a model introduced Stateside Addressing the issue of government support for events and the need for better research on events impact (as addressed by Access publisher Mash Media, The Fair and NTIA last issue), James Heappey MP, chairman for the All Party Parliamentary Group (APPG) for Events, addressed audiences at the Event Production Show. He said that options for funding an effective events infrastructure in local regions could include a local hotel levy per room. “I was in Nashville, with local leaders and heard the city government talk about how they built this amazing events centre that is occupied 49 weeks per year. They have all these hotel rooms, but put on a massive country festival to plug a gap in occupancy. “Why can’t we do that here? US states have organised local teams and are more entrepreneurial. A hotel tax provides an amount per night in local coffers to resource their local events team and build facilities. All I’ve heard from UK is push to reduce hotel VAT.” “There’s huge value in local government taking the lead in benefitting the city, providing high quality graduate jobs to the country and internationals to your area. Money raised from hotel rooms can grease the wheels.” Alan Miller, chairman of The Night Time Industries Association (NTIA) added that the Bataclan terror incident in Paris raised a stark Last but not least reminder about the value of culture and events to our way of life: He said: “The world’s press rightly said that no one has the right to threaten our way of life. And this is true of Britain too. We go out of our way to meet one another, we dance, and we have a smorgasbord of offerings that help shape swathes of our economy. “This includes whole areas for real estate. Meanwhile, sectors like advertising, film and fashion are impossible to comprehend with out our events sector. “The music in advertising and fashion is informed by events, for example. UKplc need to use events as a great asset as to why people should invest here.” David Tunnicliffe, commercial director, GL events UK meanwhile, praised the resilience of the events industry, and highlighted how people rarely reflect on the wider impact of their roles. “As an industry, we get on with it. We work with automotive, sporting events, arts centres, we work in so many areas. We crave that challenge.” The Fair CEO Nick Morgan, who chaired the meeting, added that exhibitions are well served by government, but festivals often don’t have hard wired internet, or access to the hard data. “We need to represent how important we are to the economy. There’s quite an archaic attitude from many, who fail to realise our contribution to transport, infrastructure, hotels, and the local business benefits.” Showsec has secured a three-year contract to provide security services at The Royal Highland Show in Edinburgh, following a successful operation at the record-breaking 2017 show. Last year, the security and crowd management company submitted a winning tender bid to deliver services at the 177th Royal Highland Show, which was held in June 2017. The new deal is a three-year extension to that contract after Showsec received unanimous praise for the role they played at the event. David Jackson, who has served as show manager for the Royal Highland Show since 2014, said: “Showsec performed to the highest of standards during the Royal Highland Show 2017, which was attended by a record 190,000 people over its four days.” Warwickshire seeking industry contractors Applications to host events in the Coventry & Warwickshire Business Festival are now being taken. Organisations in Coventry and Warwickshire can now apply to host an event in the 2018 Coventry & Warwickshire Business Festival, running from 19-30 November. This annual fortnight is the biggest business event in the region which saw nearly 5,000 people attending over 100 events in the 2017 Festival. Full details are available on the website. Government support welcomed… George Akins, owner of DHP Family, has welcomed the findings of 13 March’s Spri ng Statement, which the Chancellor laid out in Parliament. He said: “We welcome the government looking more urgently at business rates for music venues. This is far from being the only issue. Rent increases, unhelpful bureaucracy and redevelopments are all hitting small venues especially in the capital. “Fundamentally small venues showcasing grass roots, contemporary music should be seen as cultural venues - in the same way as concert halls and arts theatres - which are eligible for subsidies. We are in great danger of losing the bedrock that has enabled the UK to be one of the world’s greatest.” 07