ACAMS Today Magazine (September-November 2017) Vol. 16 No. 4 | Page 49

COMPLIANCE automate significant parts of operations but also offer superior insights through advanced capabilities for analyzing struc- tured and unstructured data.” 1 These dynamic models focus on patterns rather than individual data points or trans- actions. They detect anomalies, making it easier to identify behavior that truly accounts for malicious activities. Dynamic models enable institutions to keep pace with changing requirements while also resolving the costly problem of reducing false positives. Integrating non-traditional data sources into a data management program will improve the effectiveness of detection and ongoing due diligence. Non-traditional internal and external data sources can include documents, newsfeeds, images, video, social media, clickstream data and machine log data. Driving the growth of these variable data sources are an increase in client interactions and the digitalization of business processes. While these new data sources offer a wealth of information for AML and compli- ance purposes, traditional structured query language-based analytic techniques may not be well suited for these non-tradi- tional data sources because their pre-set schemas vary and change often. For this reason, an alternative approach for analyz- ing data uses programming languages such as Java, Python and R. These coding languages are often chosen for big data and analytical tools for several different reasons. For example, Python has become a popular choice for applications because it relies on the most cutting-edge tech- niques, such as AI, machine learning and natural language processing. The ability to integrate non-traditional internal and external data sources enables institutions to go beyond basic analytics to identify risk more quickly and efficiently. When transaction data is enriched with client/legal entity data (including names, addresses and other identifiers), and pub- licly available OFAC lists, banks can track transactions to determine if they were 1 completed by known high-risk individuals or non-cooperative jurisdictions. Going one step further, enriching this data with verbal and written communications information can help cast a wider net when looking at potential indicators. Tip of the iceberg Fighting crime with big data and analytics still has a long way to go. Industry pioneers who wish to move beyond analytic technologies are looking toward cutting-edge solu- tions based on probability and inductive, heuristic logic that detects money launder- ing by replicating an analyst’s thought processes. This is the future state of advanced capabilities that institutions require to address comprehensive AML and compliance challenges in a dynamic environment. With the right investment in the right technol- ogy and data platforms, institutions can be confident that they have a clear view of risk across the enterprise.  Carol Stabile, CAMS, chief sales and marketing officer, Safe Banking Systems, Mineola, NY, USA, carol.stabile@safe-banking .com Arin Ray and Neil Katkov, “Artificial Intelligence in KYC-AML: Enabling the Next Level of Operational Efficiency,” Celent, August 22, 2016, https:// www.celent.com/insights/567701809 ACAMS TODAY | SEPTEMBER–NOVEMBER 2017 | ACAMS.ORG | ACAMSTODAY.ORG 49