AboutTime - Page 129

Bertha Watches Official Timekeeper of Her Conference 2016 Bertha Watches, a RESULTCO brand, has partnered with Her Campus to become the official timekeeper of Her Conference 2016. Her Conference is an event to help college women gain knowledge and guidance to excel on campus and in their careers. The conference is a two day event that includes influential keynote speakers, workshops and panels. “Our annual Her Conference is Her Campus’s largest career development event of the year, and an incredible opportunity to connect the media leaders of today with the media leaders of tomorrow,” said Her Campus Co-founder, CEO & Editor-in-Chief Stephanie Kaplan Lewis. Bertha as a brand believes in empowering women to be extraordinary, which is why the brand wanted to sponsor an event like Her Conference. Jeff Freedman of RESULTCO says, “I created Bertha as a tribute to my grandmother who, as a strong independent woman, was a role model of mine throughout my life. I wanted Bertha watches to support women like my grandmother in becoming successful not only in their careers, but in life as well.” Bertha Watches is looking forward to the partnership with Her Campus, and sponsoring Her Conference which will take place in July 2016, in New York City. RAYMOND WEIL, Kings Jewelers and Gibson hosted a private event to celebrate the guitar-inspired nabucco timepiece and the brands’ partnership. The evening’s proceeds went to benefit The VH1 Save The Music Foundation with whom Raymond Weil has partnered since 2011. Dot Records’ Drake White, performed an intimate concert and the night also included entertainment by DJ Debonaire.  RAYMOND WEIL and Gibson’s partnership and the collaboration timepiece debuted during BaselWorld 2015 and this watch was on display during the event.  Additionally, 10 numbered units, exclusive to Nashville, are available at Kings Jewelers and Gibson will auction off one guitar. “We are proud to collaborate with such an iconic music brand as Gibson and to present this unique timepiece honoring both music and high-end watchmaking”, declared Elie Bernheim, CEO RAYMOND WEIL. Speaking of the partnership, Henry Juszkiewicz, Chairman and CEO, Gibson Brands said, “RAYMOND WEIL and Gibson Brands are the perfect combination of excellence and craftsmanship. We are delighted to be aligned with the nabucco line, exceptional timepieces inspired by the highest quality guitars.” Paul Cothran, Executive Director of The VH1 Save The Music Foundation added, “The VH1 Save The Music Foundation is thrilled to be the benefitting charity of the launch event of RAYMOND WEIL’s guitar-inspired nabucco timepiece.” Victorinox Swiss Army and Acer Infuse Smart Technology into Lifestyle Products Victorinox and Acer announced a partnership to introduce wearable technology into Victorinox Swiss Army’s portfolio. The two companies will unveil their first product resulting from this partnership in early 2016. “Our first collaboration with Acer is a wearable device that makes your watch smart, giving it multi-functionality much like our iconic Swiss Army Knife,” said Alexander Bennouna, CEO of Victorinox Swiss Army SA. “Our partnership with Acer enables us to introduce a unique solution that combines the best of both worlds - an innovative wearable accessory that adds technology and functionality to an existing I.N.O.X. watch, without compromising its Swiss-made integrity and durability.” “Acer is excited to partner with Victorinox Swiss Army on this journey that creates a unique and complementing synergy,” said ST Liew, President of Smart Products Business Group, Acer Inc. “With Acer’s extensive knowledge and experience in computing and communication, we are confident that we can extend meaningful and relevant new experiences together to consumers who expect and demand the timeless tradition and craftsmanship of Victorinox Swiss Army.” AboutTime Magazine | FASHION 51