CHAPTER 3
WHAT IS INVOLVED IN THE AFFILIATE
MARKETING PROCESS?
The process of getting a website set up for affiliate marketing has many puzzle pieces
that make up the big picture. Generally though, they can be categorized into these four
major phases:
Market Research
The first step is to figure out what you’re going to promote, how
you’re going to promote it, and whether it will be profitable!
This is market research. This is a really important step, because
if you get it wrong you could end up devoting months of effort
to something that won’t ever make you money.
Build Your Website
Having decided the topic and products you’re going to focus on,
you’ll continue by building your website. This isn’t as difficult
as it might sound. There are a lot of simple tools these days that
give you a professional looking website.
Get Visitors to Your Website
No visitors = no sales. This is likely to be where you devote most
of your efforts after you’ve built your website. There are lots of
strategies for getting people to visit your site. Some will give you
an instant traffic boost, while others are longer-term strategies.
Optimize Your Website for Sales
A few tricks can make it so that visitors to your site are more
likely to buy something.
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