66 Magazine Issue 3 Spring 2018 - Page 83

Here, I guess you could say, we have the other end of the same spectrum; both niche, both rarified, one aimed at the early- adopter, the other at the enthusiast. This is Mr. Hyde to the I-Pace’s Dr. Jekyll. Old school? It practically established the school in the first place. It’s not so much Arthur Daly as Jason Statham. But in a Tom Ford suit. And as far as ‘last hurrah’s’ go, the Jaguar XJR575 is a pretty potent one. With the model in this form now nine years old, this is the only variant of Jaguar’s sedan-shaped headline act you can now buy in New Zealand. The XJ – a car which was rather divisive when first launched in its current generational state-of-dress – is coming to the end of its life. Rumours suggest the next XJ might be reborn as an electric (or hybridised, at least) liftback, using the platform and drivetrain architecture of the Jaguar you’ve just finished reading about on the previous page. Thing is, the XJ represents for Jaguar a bit of a branding conundrum; when your heritage as a marque is built around long, luxury sedans, what do you do when the majority of your audience mainly wants SUVs? Well, sure; you go ahead and make SUVs (as Jaguar has done with the very good F-Pace and E-Pace siblings). But there is so much heritage and pedigree wrapped up in the trad sedan for Jaguar; it must be a hard thing to juggle from a future- planning point-of-view. The big German brands are facing the same head-scratcher dilemma too. So, this brutalist three-box behemoth lurking in the shadows is potentially the last of its species: the last XJ that still looks like a direct decede وH^X]]HY\]\[Y\Y[ NM\H\X[Y[܈HX\RH[U\K^K[Y]H]\K\Xܞ\[[ Y^[ˈ\˜\^Y\\]YH][ \[ ]8&\^ܙHHMNB[[YH\^Y]܈و]\ۙHYܙK'TUSTQKPRSSTSSBQTSPSBHTшUPQTΈBTUSRBHTPPQSшBVPUUHQTUTSQTQS NM 'BXY^[HS N