2019 Student Handbook - Welcome 44706vc_student_handbook_ebrochure_2019_FULL_2 | Page 46

Meet the Head of School: Access the Full-Time qualification academic calendar here. To watch video click here Programmes 2. IIE Bachelor of Arts in Corporate Communication (BACC311) – Full-time Purpose of the qualification The purpose of this qualification is to promote access to higher education and to qualify students to follow a career in Corporate Communication. This 3 year degree is structured in accordance with the new HEQF guidelines with the total minimum of 360 credits of which a minimum of 120 are at HEQF level 7 and a maximum of 96 are at HEQF level 5. The following programmes are offered in the School of Psychology & Communication: A. Undergraduate Qualifications IIE Bachelor of Arts (BAG314) – Full-time Purpose of the qualification The purpose of this qualification is to promote access into higher education and to enable qualified students to function effectively in communication related jobs in a range of environments. Students will be prepared to apply their competencies in Media, Communication and English language skills which are relevant in a number of industries. Students will be able to contribute positively and responsibly to the economic well being of their organisation. This 3 year degree is structured in accordance with the new HEQSF guidelines and will provide students with the knowledge, skills and applied competencies which have been identified by the industry as critical for employees to have when entering the world of work. Students will be well prepared with insight and skills to make them employable. Students will also be prepared to further their studies which support the principles of life long learning. Through a focus on interdisciplinary areas, the essential skills of creative problem solving, critical thinking, working effectively in teams, and the ability to take and adapt to criticism in changing environments will be practised and imbued. Significantly, the ability to communicate effectively using written and verbal skills will be thoroughly addressed throughout the degree by focusing on media writing, communication and literature. This indispensable proficiency will provide students with an advantage in the workplace and promote access into a variety of entry level positions from which they may promote themselves. PREV. PAGE 46 School of Psychology & communication School of EDUCATION School of FINANCE & ACCOUNTING This qualification will provide students with the knowledge, skills and applied competencies identified by industry as critical for employees to enter the world of work as corporate communicators in either the private, the government sector or in NGOs. Graduates will be well prepared for this field with a set of skills which will position them to add value to the organisation that employs them and, if desired, to study further in a related specialisation. Exit level outcomes of the qualification • Demonstrate the ability to apply and evaluate the key theories of corporate communication to associated fields of study. • Demonstrate the ability to identify, analyse, formulate, and solve problems of communication, of individual and societal kinds, responsibly and creatively. • Communicate effectively and professionally in a business environment, demonstrating the ability to present and communicate information reliably, appropriately and coherently using academic/business conventions and formats. • Demonstrate an ability to develop and communicate one’s own ideas and opinions in well formulated arguments, using appropriate academic or professional language. • Demonstrate an ability to operate in a range of familiar and unfamiliar contexts to achieve strategic communication goals. 1. Access the Full-Time qualification fact sheet here. The School of Psychology & Communication includes: IIE Bachelor of Arts, IIE Bachelor of Arts in Corporate Communication and IIE Bachelor of Arts (Honours) in Communication. For specific information related to this qualification including admission requirements, qualification structure, articulation, postgraduate options and career options, please download the fact sheet, academic calendar and postgraduate options via the links below. As a graduate of the School of Psychology & Communication you will make a significant contribution in all social contexts – including business, education, government and health provision. Graduates are equipped with advanced written, spoken, analytical, critical thinking, problem solving and digital skills which enables them to critically engage with current social issues and trends, locally and globally. Understanding people relations is beneficial in every industry, and graduates are sought after and employable because of these highly valued skills. The IIE’s Varsity College School of Psychology & Communication is a part of The IIE’s Faculty of Humanities. Introduction to THE School of Psychology & Communication Exit level outcomes of the qualification • Demonstrate the ability to apply and evaluate key theories within the disciplines of English, Communication, Sociology, Psychology and Journalism. • Demonstrate an ability to identify, analyse, and solve local and international problems of a communication and societal nature in an ethical, responsible, and creative manner. • Demonstrate an ability to employ communication, writing and English skills in order to communicate effectively, reliably, coherently and appropriately in professional and academic environments. • Demonstrate an ability to develop and communicate one’s own ideas and opinions in well formed arguments using academic and professional language. • Design a research project incorporating a range of methods to resolve problems or introduce change within communication, literary, or media contexts. 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