2019 Real Estate Market Analysis | Collins Group Realty Results_Market Report 2019 | Page 12

HOW WE ACHIEVE RESULTS
ONLINE MARKETING
In 2018, on
CollinsGroupRealty.com
870,000 page views
546,005 visits
189,414 users
137 countries represented
outside of the United States
CUSTOM
CONTENT
Our website is cutting edge, easy to use and mobile
responsive. We know that during the home buying
process, nearly 100% of buyers are heading to the
internet to begin research. So, we allocate a
six-figure budget to the pay-per-click promotion of
CollinsGroupRealty.com.
In addition to advertising on individual agent
websites throughout our local broker reciprocity
program, and dozens of other sites through our
MLS syndication partnership, we utilize and
drive traffic to specific Realtor® affiliate websites,
including Zillow, Realtor.com, and Homes.
com. Furthermore, we invest in ListHub,
publishing listings to even more sites, including
LuxuryRealEstate.com, the most visited website for
luxury real estate around the world.
Aerial & Interior Video
Our Marketing Department then turns
their attention to creative writing, which
is where our Blogsite comes into action.
Each and every listing will earn time
in the spotlight in this high-volume-
viewing features on CollinsGroupRealty.
com. This is an especially fun tool for
sellers to share with friends and family
to help spread the word about their great
property!
COMPELLING
HOME BROCHURES
Visually appealing brochures serve as the perfect
take-away from a successful showing, and our unique
design enables the ideal combination of select
photography and useful property information.
Custom Blog Posts