2014 IMAGE Spring_Summer.pdf May. 2014 | Page 19

Development/events OCA Launches Monthly Giving Program to Support National, Chapter Efforts Kendall T. Kosai  |  Development Associate I n a new era that is increasingly focused on convenience and efficiency, nonprofit organizations continue to struggle to keep up. As OCA – Asian Pacific American Advocates continues to grow and thrive as a national civil rights organization, we look toward the establishment of a monthly giving program. Launched at the 2013 OCA National Convention in Washington, DC, the I AM, WE ARE OCA Monthly Sustainers Program is an opportunity for supporters to give to the organization through easy, automatic monthly payments. Bringing a new level of convenience and simplicity to donors, the program seeks to help bring a stable stream of revenue for the organization’s national and local efforts. It seeks to bring a sustainable source of income to chapters while continuing OCA’s important work in voting rights, immigration, and military hazing. “This new program will bring an easy and efficient way for members and supporters to give to OCA,” says Victoria J. Rumsey, OCA director of development. “As we continue to look toward new ways of diversifying our funding model, the I AM, WE ARE OCA Monthly Sustainers Program will become one of the most reliable sources of income to help advance our mission.” Giving begins at $20/month and can range up to $500/month. Annual membership dues will be included for program participants as well as other incentives, such as exclusive discounts, VIP invitations, and OCA memorabilia. Program participants will not only be supporting OCA’s national efforts, but also local chapters, with half of each monthly gift being allocated back to their home chapter. This initiative is the first of its kind and is projected to be a cornerstone of OCA’s funding model. “At the price o